Giftiicon

ABOUT Giftiicon is a personalized gifting app that makes it easier to give presents to people. Launched in India, the platform goes beyond the usual digital gifting options by adding features that let users subtly request a gift from a friend and allow users to bundle gifts together. The app also allows users to take a peek at their recipient’s wish list. Gifts can be redeemed offline at brick-and-mortar stores or online via partner merchants. The firm was founded by father-daughter duo Nakkyun Chong and Ji Hyun Chong. The former had earlier set up a similarly-named company in South Korea. Ji Hyun Chong is set to succeed her father as Giftiicon’s CEO in India this September. The gifting platform used this pitch deck for its US$2.3 million early-stage funding round. Fundraising journey 2021: US$2.3 million of early-stage funding from Tillerman, BGS International, Ossonco, and Mercury Project How is the deck compelling? The deck begins by introducing Giftiicon’s key members, followed immediately by an explainer video on how Giftiicon’s service works. Giftiicon uses South Korean namesake’s numbers to highlight business opportunities in the gifting space. The firm goes on to elaborate on company details, market projection, and positioning maps. The deck outlines the company’s solutions and includes screenshots to show how its application works. Giftiicons extensively discusses its target segment, influencer marketing, public relations coverage, partnerships, business model, business plan, and current funding status. It concludes by introducing current team members, a deck recap, and annexure slides.

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Exploring Giftiicon's Innovative Approach to Gifting: A Detailed Look at Their Seed Pitch Deck

About Giftiicon

Giftiicon is an innovative digital gifting platform borne out of India. Conceived by the dynamic father-daughter duo of Nakkyun Chong and Ji Hyun Chong, Giftiicon revolutionizes the way we give and receive gifts. The platform features a diverse range of gifting options, with a unique twist- users can subtly hint at their desired gifts or even check out what their friends want. The gifted items can be redeemable either online or offline through various partner merchants.

About Giftiicon's Pitch Deck

Giftiicon's compelling seed pitch deck played a crucial role in their quest for early-stage funding. The presentation deftly featured the core members of the Giftiicon team, and also included an explainer video about their unique service. The pitch deck underpinned the immense potential market opportunities in the gifting industry, and effectively showed how Giftiicon's creative solutions filled that gap. A series of supporting screenshots illustrated the platform's distinctive features. The pitch deck also discussed Giftiicon's target audience, influencer marketing strategies, partnerships, and the latest status of their funding.

Why Investors Believed in Giftiicon?

Giftiicon's pitch deck succeeded in painting a promising and relatable picture of their brand, which won investor confidence. Its unique concept, coupled with a clear vision and strategy, were clear selling points. Key investors like Tillerman, BGS International, Ossonco, and Mercury Project saw the potential in Giftiicon's revolutionary idea, thus the deck succeeded in raising a commendable amount of $2.3 million. All this signifies the power and potential that a well-crafted pitch deck could have in convincing confident investors to financially support an innovative idea like Giftiicon.

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