Detailed Analysis of Innovid's Successful Pitch Deck
About Innovid
Innovid specialises in the arena of independent advertising and analytics, with a distinct focus on digital and adtech industry dynamics. The innovation lay at the hands of Zvika Netter, the Co-Founder and CEO, and his team manifests itself in their suite of solutions. Their offerings span across ad serving, dynamic creative management, advertising measurement, and identity resolution services.
Innovid's strength lies in TV advertising, where they have integrated ad delivery, dynamic creative personalisation, and measurement onto a singular platform. With a recent successful IPO and a cumulative equity round of $295.1 million, Innovid is steadfast in its ambition to revolutionise the future of TV advertising.
About Innovid's Pitch Deck
Innovid revealed its pitch deck at the NOAH Conference held in Tel Aviv in 2018. It offers a glance at the company's exceptional expertise in handling and quantitatively measuring converged TV campaigns.
The deck echoes the company's objective of presenting advertisers with continuous optimisation opportunities. Its aim is to guide them towards enhanced business outcomes and maximised return on investment. The pitch deck resoundingly communicates Innovid's commitment to lead the future of TV advertising.
Why Investors Believed in Innovid?
Investors have shown strong faith in Innovid's vision and its potential. Its post-IPO equity round raised an impressive $295.1 million. This validation from investors stems from the company's robust capabilities in managing and measuring converged TV campaigns.
Innovid's promise of continuous optimisation and maximising ROI for advertisers is a significant selling point. The company is uniquely positioned to revolutionize the future of TV advertising and given the industry's growth trajectory, its potential is immense. This, coupled with Innovid's proven technological expertise, was key to winning investor confidence.
