Innovative Design Meets Functionality: Unveiling Modern Picnic's Successful Pitch Deck
About Modern Picnic
Modern Picnic is a revolutionary brand bringing creativity and elegance to the world of lunchboxes. Catering primarily to women, the brand offers a variety of chic and practical lunch bags such as insulated containers, totes, lunchers, backpacks, and more, enabling consumers to carry their meals in style.
About Modern Picnic's PitchDeck
The pitch deck created by Modern Picnic's founder stands as an epitome of the brand's philosophy - blurring the lines between fashion and practicality. It lays focus on the brand's mission - to revolutionize the lunch-box industry while keeping sustainability at its core. The pitch deck exhibits the brand's ingenuity, from its use of vegan leather to its stylized insulation.
Why Investors Believed in Modern Picnic?
Modern Picnic's pitch deck was successful in igniting interest among investors leading to a pre-seed funding of $900k. The investors recognized the potential in the brand's unique value proposition which promises the convenience of a lunch-box without compromising on style. An embodiment of this is seen through their use of sustainable materials like vegan leather. More importantly, Modern Picnic had identified a niche market of style-conscious women, ensuring an untapped market potential and promising returns on investment. Through their pitch deck, Modern Picnic struck a chord with the investors who saw a future in the boutique lunch-box industry.
