The Unconventional Approach of smava: Negative Interest Rates Revolution (H2)
About smava (H3)
smava is an innovative fintech and insurtech startup, created by Alexander Artopé. Focused on creating transparency in the personal loans industry, smava provides consumers with an encompassing overview of approximately 70 various loan options from more than 20 distinctive banks. The company has successfully made the loan acquisition process more accessible and affordable, with loans ranging from €1,000 to as high as €120,000.
The Pitch Deck of smava: Bringing Negative Interest Rates to the Fore (H3)
Formulated and presented at the NOAH Conference London 2019, the pitch deck of smava caught the lending industry's attention due to its novel business model and its potential to disrupt the market. The startup showcases its unique vision of leveraging negative interest rates to provide consumers with unprecedented benefits. The pitch deck not only highlights the monetary value of the startup with an impressive fundraising round, amounting between $50-250 million but also illustrates smava's promising future in revolutionizing the lending industry.
Why did Investors Trust smava? (H3)
The presentation caught the eye of investors because of its unconventional approach to lending. smava's deliberate utilization of negative interest rates to benefit borrowers painted a picture of an innovative, out-of-the-box thinking company set to disrupt the traditional norms of the lending business. Because of this, investors recognized smava as a high-potential startup with a feasible plan to reshape the industry in a way that hasn't been executed before. This niche strategy acted as a catalyst, enticing investors to believe in smava and invest in its vision and the team leading it.
