ABOUT PredictiVu is an India-based analytics startup that uses AI and and machine learning to automate the analysis of large datasets. Its dashboard provides data on consumer purchases, market intelligence, and web insights. The company helps its clients better understand the effectiveness of their campaigns through consumer profiles, brand-switching propensity, buying consideration sets, recommendation scores, and reasons for purchase at the time of payment. PredictiVu also lets companies compare weekly advertisement spend and media mix across print, TV, radio, and digital platforms to improve decision-making for marketing efforts. The platform can be integrated with third-party data from Salesforce, LinkedIn Ads, Stripe, AppsFlyer, and Google Analytics, among others. The company used this pitch deck to obtain its pre-seed funding. Fundraising journey 2021: US$1.5 million of pre-seed funding in a round led by Market Xcel Data Matrix, with participation from Nomura Research Institute and Infobridge Asia How is the deck compelling? The pitch deck has a simple design and is easy to read and understand. The deck clearly highlights the problem that businesses face in analyzing marketing data and shows how PredictiVu addresses the issue with its platform. It also shares details of the company’s value proposition and positioning, along with its go-to-market strategies, revenue model, and business targets.


AI-Based Analytics Venture: Insights from PredictiVu's Pre-Seed Pitch Deck

About PredictiVu

PredictiVu is an Indian-based startup excelling in the field of automated analytics. This innovative company leverages state-of-the-art artificial intelligence and machine learning capabilities to simplify and streamline analysis of massive data sets. PredictiVu's platform sets itself apart by offering a comprehensive dashboard, equipped with consumer buying patterns, market intelligence, and advanced web analytics. Through predictive analytics, PredictiVu provides a deep dive into campaign performances and buyer behaviour, enhancing the clients' market understanding and business decision-making.

Insights from PredictiVu's Pre-Seed Pitch Deck

The company’s successful pre-seed funding round was largely fueled by a thoughtfully constructed pitch deck. Devised to tackle the common struggles faced by many businesses in the marketing data analysis sphere, PredictiVu’s pitch deck stood out through its clarity and straightforward design. The pitch deck exquisitely communicated the company's unique selling proposition, market positioning, go-to-market strategies, and revenue model. Furthermore, it shed light on the company’s key business objectives, creating a promising narrative for prospective investors.

Why Investors Believed in PredictiVu?

Investors were captivated by PredictiVu’s idea of breaking down the barriers in data analysis and improving decision-making capabilities for the clients' marketing efforts. Besides the impressive platform capabilities, PredictiVu’s pitch deck showcased a potential to reshape the marketing landscape by providing novel insights into consumers, their switch-brand propensities, buying considerations and motives. PredictiVu's successful pre-seed round secured a significant $1.5 million from esteemed investors, including Market Xcel Data Matrix, Nomura Research Institute, and Infobridge Asia. This reveals a strong belief in PredictiVu's vision, its analytics platform, and the potential for exponential future growth.

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