TenCube

Q&A 1️⃣ When was the deck created? It was created in 2009. 2️⃣ How much did you raise? We raised US$1.5 million from One97, now more commonly known as the company that runs Paytm. 3️⃣ Has the company’s direction changed? If yes, how and why? Directionally, it was almost identical to how we saw it. But one thing that was completely off the charts was that Android kicked in, and App Store revenue in the end was way larger than we originally thought. 2007 was the launch of the first iPhone, and Android was tiny – no one was buying apps on the phone in general. This completely changed in a matter of a few years. 4️⃣ Lessons learned? Founders know their business better than anyone. There were many investor naysayers and also other suggestions and ideas – they were wrong, but we seriously doubted ourselves, as we were also first-time entrepreneurs. 🌱 Editor’s note: TenCube was acquired by McAfee in July 2010. Its founder, Darius Cheung, went on to start 99.co. His other co-founders, Rishi Israni and Varun Chatterji, started Rotimatic and Seventh Sense AI, respectively.

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Unveiling the Success Behind TenCube's Seed Funding Pitch Deck

About TenCube

Exploring the journey of TenCube, a Singapore-based startup, unveils the execution of a strategic seed funding pitch deck in 2009. With the backing of one of the most prominent fintech firms, One97, presently known as Paytm, TenCube successfully catapulted a funding round of US$1.5 million. The company leveraged the early stages of the mobile app market explosion, with the first iPhone launching merely two years prior and the Android platform beginning to make its mark.

About TenCube's Pitch Deck

The pitch deck wholeheartedly depicted TenCube's vision while illustrating its potential in the burgeoning mobile app market. At that time, the trend of app purchases was just catching on. The pitch deck capitalized on this untapped potential, promising significant revenue derived from the App Store. Furthermore, it highlighted the founders' deep knowledge and understanding of their business model, leveraging it as a unique selling point (USP) to investors.

Why Investors Believed in TenCube?

In contrast to the skeptics, investors saw value in TenCube's comprehensive understanding of its own business and its planned execution within the promising mobile app market. The company's unwavering belief in its business model, despite the nascent stage of the market, was integral to its successful funding round. Trusting TenCube's resilience and vision, investors contributed to its successful $1.5 million seed funding round. This belief was rewarded in July 2010 when the startup was acquired by McAfee, validating the faith of its initial investors and paving the way for the founders' subsequent successful ventures, such as 99.co, Rotimatic, and Seventh Sense AI.

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